The idea for GRO Rural started following through the growth of GRO Events Group, a rural event management, event marketing and event communications agency in Tamworth, rural NSW.
Whilst Dimity felt there were plenty of options to search for rural professional contractors on LinkedIn or with recruitment agencies – this often was at a huge cost and really didn’t showcase rural professionals. It was only after putting a shoutout on Instagram (and subsequently finding there were so many hidden rural talent gems!) that she started to think, ‘I bet there are so many humans out there in rural Australia who want to do more remote work – but business owners can’t find them!’
So after a very special dinner in August 2023, Dimity decided this idea needed to gain some momentum.
GRO Rural, a connection platform to showcase rural talent, was going to put rural professionals in Australia on the map! (There were a few hops, skips and jumps in the middle – but we got it here!)
Dimity Smith
About the Founder
Dimity Smith is a psychologist, advocate for rural women and Australian agriculture, and managing director of rural event management, event marketing & event communications agency, GRO Events Group.
Dimity hails from Scone, where her family continues to operate a mixed dairy and beef farm. Now based in Tamworth, NSW, where she has devoted the past 15 years to enhancing opportunities and empowering rural women, especially those with an entrepreneurial spirit or leadership aspirations.
Dimity is someone who can’t sit still, so regularly has a few things on the go. In 2023, this marked the beginning of GRO Rural – which she describes as “old-school yellow pages for finding modern-day rural professionals.” Her main hustle, GRO Events Group, employs 3 team members and 4 contractors, based all over rural Australia, working remotely.
Want to partner with GRO Rural?
Do you have customers or clients in rural Australia? Are you trying to support, engage or employ people in rural Australia? Or is it time to give back to your rural customers and community? Now is the perfect time to demonstrate that support as a sponsor or partner for GRO Rural.
Reach out to Dimity to organise a time to discuss opportunities. We have great launch partnership opportunities open right now – from advertising, to content, to being the first to share your roles with the GRO Rural subscriber audience, please get in touch to discuss!